If you’re a Naked fan, then you’re likely to enjoy these wine articles: Prince of Pinot reviews Angel-funded Pinot Noir – Prince of Pinot tastes through a lot of our wines and declares “AMAZING value in every wine,” especially Jacqueline Bahue’s Sta. Rita Hills Pinot Noir. Full reviews published in the January edition of the PinotFile. We’re […]
Tag: marketing
6 myths about expensive wines

Every day, I see people falling for the same old tricks that marketers use to pry folks from their hard-earned cash. To earn their salaries, they have to convince wine drinkers to spend a lot more money for a little bit more wine. And these are the six most egregious tricks they use to do it. […]
How are wine prices calculated?
If you want to know how wine prices are calculated, Jancis Robinson published an article about this – it’s written by our Chief Winemaker Matt Parish. I summarize it here, but if you want the full scoop you need to subscribe to Jancis’ Purple Pages. “Production costs of even the grandest red bordeaux are rarely […]
The truth about American wine prices This is a tough pill to swallow, but anybody’s who has had the opportunity to travel to other wine producing countries has probably noticed that wine is way less expensive in most wine-producing countries. Rowan got to mention that Americans pay twice as much for wine as Europeans when he went on Bloomberg […]